Designing Your Banner Stand: Creative Tips

 
Banner displays with eye-catching graphics can be an excellent way to promote your business or organization at any event, expo or conference. Here are a few tips for creating an eye pleasing and unique display to catch your visitors’ eyes:

Tip #1

It’s imperative that you’ll make the most of your banner stand design. You need a display that will stand out from the rest. You need to immediately connect with your audience on a level that will keep them interested. So, be sure to employ the following design advices:

  • Place your primary information above-the-fold (top 1/3 of your display)
  • Match your banner stand to the theme of your display
  • Use bold and contrasting colors
  • Use sharp, clear graphics that promote your message
  • Avoid offering more information than necessary
  • Keep things simple, don’t clutter your design

Tip #2

Not all banner stands are the same, and not all of them serve the same purpose. Some are designed as table top displays, some are large or double-sided, and some offer scrolling mechanism so you can include a larger message. By knowing the type of space you’ll be located in, you can choose the exact banner stand that will coordinate with your display space.

Tip #3

When designing your banner stand, choose a message that you can use repeatedly. Don’t choose something specific to one event or trade show. Make a design that will be versatile enough to travel with you from one event to the next.

 
Now that you have a few basic ideas, it’ll be a lot easier to design your next banner at the most suitable way.

 

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